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News and updates on AI, digital marketing and Markty
Google AI Mode builds a local answer by running several searches at once, called query fan-out, and drawing on Business Profiles, review platforms, websites and mentions elsewhere. To be named, your core data, category and review sentences have to survive every one of those searches.
Your name, address, phone, category and hours are the least interesting assets you own and the most consequential. When they disagree across the web, both search engines and AI assistants quietly stop naming you.
A review is a customer describing a specific service, in a specific place, with a specific outcome. That is the most quotable material your business will ever produce, and most of it dies on a profile page.
Ask an assistant for a plumber, a clinic or a cafe nearby and it will name three. It picks from a much narrower set than a search results page, and the things that get you into that set are not the things you would expect.
Local visibility is whether a nearby customer can find you, trust you and contact you in every place they look. Google names three factors that decide it, and only two of them are yours to change.
A Local Business Visibility Audit finds where customers lose trust or can’t find you—before ads waste clicks. Fix your Google, reviews, website, AI, and social gaps first. You can use Markty to automate every aspect to your visibility, with zero knowledge required.